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Transformers 4 - Movie to Center on China Says Film Company President

Here's a very interesting twist about the new Transformers 4 movie. According to Marc Ganis, the president of a Hollywood production company Jiaflix Enterprises. The Transformers 4 movie will feature a China-centric theme. "The film has a great deal to do with China. Effectively, China is a character in it," referring to actress Li Bingbing. Gains also reveals Transformers 4 will not have different versions: "There is going to be a single version (of the film) worldwide with a very significant Chinese component." Read more of the TF4 China connection below.

"The film has a great deal to do with China. Effectively, China is a character in it," said Marc Ganis, president of Jiaflix Enterprises.

Paramount Pictures, the China Movie Channel and Jiaflix Enterprises announced in April that they had entered into an agreement regarding the production of "Transformers 4" in China.

The three agreed that the movie will feature a number of Chinese actors and actresses, with a public casting competition launched to select potential stars. Well-known actress Li Bingbing has already been confirmed to play a significant role in the film.

"So much of the movie takes place in China and the character she plays is a Chinese national. So it's a very natural position for her to have," Ganis said.

"Transformers 4" will take a different approach than "Iron Man 3," which had a special Chinese version featuring extra footage starring Chinese actors. However, many Chinese felt that the extra parts were too contrived.

"There is going to be a single version (of the film) worldwide with a very significant Chinese component," Ganis said.
...
In order to truly tap into the Chinese film market, Hollywood studios and filmmakers should tell stories that are more culturally connected to Chinese people and culture, Ganis said.

"Work on story lines. Work on demonstrating what Chinese culture is like, what the Chinese people are like and show that to the world as part of the natural art of the story," he said.

Ganis said Chinese culture has featured strong storytelling for thousands of years.

"But they need to get assistance in sound, video, editing, budgeting and publicity in order tell their stories to a worldwide audience in a way that they are used to having stories told," he said.

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Transformers 4 Decepticons (1 of 1)

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