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Buongiorno & Hasbro - Transformers Mobile Content

Buongiorno and the Hasbro Properties Group Bring TRANSFORMERS to Life Through Mobile Content

Milan, February 1, 2006 - Buongiorno Vitaminic, leading multinational company in the field of multimedia contents for telephony and digital channels, announces a digital licensing deal with the Hasbro Properties Group - the intellectual property development arm of Hasbro, Inc. - for the distribution of TRANSFORMERS mobile content in Europe, Africa and Middle East.

Under the terms of the agreement, Buongiorno will have access to images and sounds from TRANSFORMERS GENERATION 1, TRANSFORMERS ARMADA, TRANSFORMERS ENERGON, and due for launch this autumn, TRANSFORMERS ...

Read the orginal press release in-language here.

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