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Generation 1
New Transformers: The Movie 20th Anniversary DVD
BaCon - Tuesday, May 30, 2006


SONY BMG MUSIC ENTERTAINMENT USHERS IN A NEW ERA OF TRANSFORMERS-MANIA WITH TRANSFORMERS: THE MOVIE 20TH ANNIVERSARY SPECIAL EDITION DVD

Icons OPTIMUS PRIME and MEGATRON Star in Special Edition DVD to Hit Retail Shelves This Holiday Season

New York, New York, May 30, 2006 - When MEGATRON said, "It's over Prime," he had it all wrong. This fall, the home entertainment group of SONY BMG Music Entertainment pulls out all the stops for the 20th Anniversary of the pop culture phenomenon and original theatrical release, TRANSFORMERS: The Movie with an explosive special edition DVD.

The new DVD marks the return of the out-of-this world animated big screen bonanza that catapulted the likes of OPTIMUS PRIME, MEGATRON, STARSCREAM, SOUNDWAVE and even the DINOBOTS into pop culture icons. The TRANSFORMERS: The Movie 20th Anniversary Special Edition DVD will be packed with premium features and behind-the-scenes footage developed with input by and for TRANSFORMERS fans across the country.



TRANSFORMERS: The Movie 20th Anniversary Special Edition DVD will tap into the huge, multi-generational TRANSFORMERS fan base. The special edition DVD will power into retail stores across North America in November 2006 -- just in time for the holiday gift giving season.

"The TRANSFORMERS franchise continues to thrive across multiple platforms, and we are excited to celebrate this pop culture phenomenon with a compelling new DVD tribute," said Jim Wilson, Executive Vice President, General Manager of Home Entertainment for SONY BMG. "By teaming with TRANSFORMERS fans, we have developed an exclusive product with premium content and special features that will be sure to attract fans of all ages."

The 20th Anniversary Special Edition DVD includes never-before-seen footage, exclusive interviews, interactive games and collectible packaging. The film features the voice of Orson Welles in his final role, as well as stars Eric Idle, Judd Nelson, Leonard Nimoy, Casey Kasem, Robert Stack, John Moschitta, Peter Cullen, and Frank Welker. The DVD also features a winning soundtrack featuring the iconic theme "The TRANSFORMERS" performed by Lion, and the popular "The Touch," performed by Stan Bush.

For more information on TRANSFORMERS: The Movie 20th Anniversary Special Edition DVD log onto www.TRANSFORMERSthemovieDVD.com

To coincide with the special edition DVD release, this fall Hasbro will pay a special tribute to the rich history captured in the saga that is MORE THAN MEETS THE EYE with the TRANSFORMERS Classics line of figures. Available in November 2006, these new figures will feature updated versions of the first generation of TRANSFORMERS (or "G1"), inspired by the look and spirit of the original figures and characters.

About SONY BMG MUSIC ENTERTAINMENT

SONY BMG MUSIC ENTERTAINMENT is a global recorded music joint venture with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. SONY BMG is 50% owned by Bertelsmann A.G. and 50% owned by Sony Corporation of America.

About Hasbro

Hasbro (NYSE: HAS) is a worldwide leader in children's and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.


More Generation 1 News
The second season of toy Netflix's toy documentary series The Toys That Made Us premieres on the service today! And today Anthony Brucale, proprietor of indispensible collector resource TFU.INFO has revealed that his Emmy-winning skills were put to use on the show in the role of a Consulting Producer. Congratulations to Anthony, and keep reading for more info!
James Eatock, AKA CerealGeek, has posted the first installment of a recent find of his to Instagram: a treasure trove of Marvel Productions/Sunbow production materials from the original Transformers cartoon! First up are the hand-colored color guide and model cel for G1 Bluestreak... in his original blue colors! Keep reading to see.
Almost no time since we got full stock photos and a listing on Walmart.com confirming the mega-retailer to be carrying it, we now have a video review of reissue G1 Hot Rod. Posted by kevin Liu, the video is in Chinese, though in functional terms we probably don't need dialogue to comprehend how a G1 Hot Rod works. But we do get a close look at the replica vintage packaging, the toy as packaged - meaning minus most of its stickers. Unfortunately Kevin does not show Hot Rod fully stickered, but does give a close look at the sticker sheet. Keep reading to find it all in the embedded video!

Preview: Optimus Prime #19 Transformers Comic Book

“The Falling,” Part 4. Onyx Prime’s motivations are clear, and his scheme seems unstoppable. Heroes have fallen, and hope dwindles for the survivors. Cybertron’s last chance of salvation is in the hands of... well, that would be telling, wouldn’t it?
Today Quidd announced a partnership with Hasbro to launch officially-licensed Transformers digital stickers and trading cards for iOS and Android users of the Quidd app. Optimus Prime, among many other favorites will be featured as both digital stickers and trading cards. Each digital good will have its own unique serial number. Digital goods will be available starting later this afternoon.












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