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Generation 1
Transformers: Profiles Books Report
bwbm - Monday, January 27, 2003

Newsarama has reported on the recently delayed Transformers: Profiles Books. You might remember that the first profile book, which was to be 96 pages, and cost $12.95 a book (which was to apply to all of the four books that were scheduled to be released), was supposed to ship in December of 2002. However, it more or less just disappeared without a trace. There wasn't an official word on what happened to the books. After several rumors of it being changed into a different format, it was reported by Decepticon-Matrix that the format was to be changed.

The books will now begin to be available starting April, with 64 pages each, and run for eight issues. The retail value has gone down significantly to $5.25. This series has since been changed from Transformers: Profiles to Transformers: More Than Meets The Eye.

The new format is due to the lack of pre-orders and interest in these books. The price tag of $12.95 was a lot of cash to put down for a single book, and do it for the next four months. The Transformers comic books never went below the tenth spot in the popular comics, but when the pre-orders came in for the Profiles book, it was way below the 100 mark, and the second volume clocked even lower. The cost and lack of pre-orders made it hard for retailers to carry this item. Adam Fortier said to Newsarama, "[a]fter talking to a number of retailers, it has hit us that it was not formatted in the best manner to help retailers sell our product. With that in mind, we have decided to re-format the book, and make it available in April. The Transformers: Profiles that was previously solicited [for December and February delivery] will be cancelled, and re-solicited in its new format in April. This move helps reduce the cost for our consumer, and makes in easier to stock for the retailer.”

As if the price change wasn't a good thing, it'll get better. The amount of pages overall that are now planned, has increased by 128 pages and has increased by forty (40) characters, from 385 to 425. Optimus Prime himself has three full pages.

Fortier claims that the More Than Meets the Eye books will have what it originally claimed to have and "even some surprises for everyone." The artists are still one board, and they include Pat Lee (Transformers: Generation One), Don Figueroa (War Within), James Raiz (Armada), Guido Guidi (Armada) and many others.

Check out some great artwork and read the report at

More Generation 1 News
Once again, Twitter user @miiakira2017 has posted an image of their Transformers-related design work. Today, it's a classic car- the specific make, if any, eludes RAC - that would have turned into a laser pistol-wielding cowboy. Though there's a slight resemblance to 2010's Hunt for the Decepticons Scout-class Hubcap, the replies peg this as a Diaclone-era design, so well before that figure was designed and likely a coincidence. Keep reading to see!
Hobby Lobby has had a few waves now of different kinds of Transformers art stamped in to sheet metal. A new offering in this line has just recently hit, bringing some new choices. We found today two pieces featuring G1 Optimus, and Bumblebee, represented in the design of the 2006 Classics toy, at Hobby Lobby. They were priced at $18.99 each, which may seem a touch steep for something the size of perhaps a small calendar. But we can't deny the art on them look really sharp. Click through for images of both!
D3+Transformers Racing Unveils New Race Car for 2018 Competition at Petit Le Mans! The brightly colored red, black and white race car with the large Transformers Autobot shield on the nose was impressive at the highly attended press conference at the final race of the IMSA 2017 season. Read on for more info!
The @miiakira2017 Twitter account continues to share G1 design work! Today, we've got some sketches for Octane, described here in a very British way as a "Tank Lorry"; artwork for a pair of folding launcher bays designed in the Diaclone Car Robots days, and what are described as figure studies for "erasers," but don't seem to match either the Decoys or the G1 erasers that were produced - at least the US ones. Keep reading to see the images!
The younger generation needs Transformers as well. If you want your children to have Transformers that are slightly more involved than Rescue Bots, then this is the way to go.

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