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Generation 1
Transformers: Profiles Books Report
bwbm - Monday, January 27, 2003

Newsarama has reported on the recently delayed Transformers: Profiles Books. You might remember that the first profile book, which was to be 96 pages, and cost $12.95 a book (which was to apply to all of the four books that were scheduled to be released), was supposed to ship in December of 2002. However, it more or less just disappeared without a trace. There wasn't an official word on what happened to the books. After several rumors of it being changed into a different format, it was reported by Decepticon-Matrix that the format was to be changed.

The books will now begin to be available starting April, with 64 pages each, and run for eight issues. The retail value has gone down significantly to $5.25. This series has since been changed from Transformers: Profiles to Transformers: More Than Meets The Eye.

The new format is due to the lack of pre-orders and interest in these books. The price tag of $12.95 was a lot of cash to put down for a single book, and do it for the next four months. The Transformers comic books never went below the tenth spot in the popular comics, but when the pre-orders came in for the Profiles book, it was way below the 100 mark, and the second volume clocked even lower. The cost and lack of pre-orders made it hard for retailers to carry this item. Adam Fortier said to Newsarama, "[a]fter talking to a number of retailers, it has hit us that it was not formatted in the best manner to help retailers sell our product. With that in mind, we have decided to re-format the book, and make it available in April. The Transformers: Profiles that was previously solicited [for December and February delivery] will be cancelled, and re-solicited in its new format in April. This move helps reduce the cost for our consumer, and makes in easier to stock for the retailer.”

As if the price change wasn't a good thing, it'll get better. The amount of pages overall that are now planned, has increased by 128 pages and has increased by forty (40) characters, from 385 to 425. Optimus Prime himself has three full pages.

Fortier claims that the More Than Meets the Eye books will have what it originally claimed to have and "even some surprises for everyone." The artists are still one board, and they include Pat Lee (Transformers: Generation One), Don Figueroa (War Within), James Raiz (Armada), Guido Guidi (Armada) and many others.

Check out some great artwork and read the report at

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