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Transformers Movies
Hasbro Continues Bumblebee Movie Prep With New Trademark: BEE VISION
RAC - Tuesday, May 16, 2017


After the recent trademarking of what's believed to be the Bumblebee Movie logo, Hasbro continues preparing for its 2018 cinematic outing with a new trademark reported by Transformers@TheMoon: Bee Vision. Really, what are the odds this isn't related to the Bumblebee Movie? With the trademark specifically calling out toy masks as a potential use, it looks like there'll be some type of roleplay-toy gimmick in next year's movie toys. Keep reading for the data!
Trademark Details
Trademark Source: USPTO
Mark (in words): BEE VISION
Serial Number: 87445379
Filing Date: Thursday, 11th of May 2017
Status: New application will be assigned to an examining attorney approximately 3 months after filing date.
Status Date: Monday, 15th of May 2017
Registration Number:
Registration Date: Wednesday, 30th of November -0001
Prior Reg Numbers:
Current Location: NEW APPLICATION PROCESSING
Date In Location: Monday, 15th of May 2017
Class Status: ACTIVE
Category: Toy masks; role-play toys; toy action figures, toy vehicles and toy robots convertible into other visual toy forms


Little is known about the Bumblebee movie except that Travis Knight, director of the critically acclaimed Kubo and the Two Strings has been chosen to direct the film. The film is due for release in June 2018. In the meantime, you can see Bumblebee in Transformers: The Last Knight as his mind-controlled friend and mentor Optimus Prime attempts to murder him.

With this recent rush of trademarks, however, it makes us wonder: is "Cybertronics" a term wrapped up with the Bumblebee movie as well?

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More Transformers Movies News
The Marin Independent Journal is reporting today that production for Transformers Universe: Bumblebee has begun in the Peacock Gap area, in San Rafael, California. The movie caught attention recently by taking a sizeable incentive from the state of California to film the entire movie within its borders. This leg of production is reportedly codenamed Brighton Falls, though whether that will relate to the content of the movie, such as the location it takes place in, is unknown. A photo from just outside the closed filming was posted with the article. You can find that mirrored below.
The new release of 2007's Leader Class movie Optimus Prime under the Transformers Tribute subline is now available for purchase in the US via Amazon. Like the Orion/Optimus Evolution 2 pack before it, this is apparently an Amazon exclusive. But, unlike the very unexpectedly reasonable price point of the 2 pack, Leader Optimus is currently listed at $79.99. But of course that does mean it qualifies for free shipping whether or not you're an Amazon Prime member. Is the very first movie Optimus with a fancy updated deco worth that to you? If so, hit the link in the full post below, and keep reading for a set of new stock photos of the toy.

Hailee Steinfeld, the first confirmed cast member and lead character in the upcoming Transformers Universe: Bumblebee, has shared on social media a quick behind the scenes photo of herself in wardrobe. On the instagram post, the photo has the caption, "Meet Charlie Watson", revealing to us the name of her character. Bumblebee recently boasted the addition of John Cena in a starring role, on the same day it was made known the movie's debut had been pushed back to December of 2018 from its original June premiere. Click through for the full size photo!
Confirming a job listing by Boulder Media earlier this week and long-ago reports of plans stemming from the fables TFCU Writers' Room, Hasbro announced in today's investor meeting that a CGI Transformers movie is in the works! Set in the current film continuity but with no firm release date, it is part of a larger commitment by Hasbro to release one animated movie a year. Keep reading for details!
They say truth is stranger than fiction, and when word comes down the pipe from Variety that the "Bumblebee" movie will be going head to head with "Aquaman" in the theaters, it is not hard to hear the echo from Big Bang Theory: "Aquaman Sucks!" Sure, good for a laugh. But there's a certain irony here that is more than Meets the Eye. Arguably, these franchise characters both share a sort of disdain from the fandom, followed by an intense puzzlement as to why they are being forced into the spotlight, regardless of the uproar from fans.











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