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Hasbro was promoting their new Dropmix game at SDCC 2017 this and will be taking it on the road to this year's penny arcade gaming PAX West event in Seatle Washington September 1-4. The real news is they will be offering an exclusive Transformers card that can be used to in the game to activate what is expected to be the Transformers theme song. Thanks to the music gaming blog, Harmonix, we have a preview of the Transformers card graphics that you can see posted below.

Humble Bundle and IDW Publishing have launched their biggest comics bundle together to date – the Humble Comics Bundle: Transformers vs. G.I. Joe presented by IDW. This two-week digital promotion is offered in support of the Hasbro Children's Fund. This two-week digital promotion featuring digital content previously never bundled, including volumes from The IDW Collection. These popular volumes collect all of IDW’s TRANSFORMERS and G.I. JOE comics in chronological order making it fun and easy to dive in and get caught up on their comic book adventures.

The appropriately named company, Unique Industries. Is offering a new Transformers G1 Optimus Prime pinata for sale. The candy stuffible Optimus Prime Transformers pinata is ready to take a beating. Measuring 25.5" x 10.25", shaped just like the leader of the Autobots it can be loaded with up to 2 pounds of candy, party favors, and Transformers if you want to get erotic. Read on for the full details after the jump.

Truly one of the most feared and powerful of all the Decepticons, Shockwave’s existence is driven solely by one thing – logic. Void of emotion, but teeming with strength and intelligence, he seeks only to advance circumstances to their logical conclusion…however grim that may be.

Starscream makes his most desperate move yet in order to protect himself from Elita One's rising power. But for once the master of manipulation's only choice is to make himself helpless to another. Good thing no one's got a grudge against Starscream, right?

TFW2005 has posted slides from a Hasbro presentation to press and investors naming the successor to Transformers: Robots in Disguise: Transformers Cyberverse! Airing in 2018, the first season is being labeled as "Chapter One," with a second "chapter" due in 2019. This is speculated by 2005 to be the rumored "G1 Redux" series, especially since it uses G1 placeholder images in the presentation slide. But all we know for certain is the name and that it will follow in RID's footsteps as an ages 6-10 show. Keep reading for more info!

Hasbro licensee ThreeA and BigBadToyStore proudly present Transformers Generation One Nemesis Prime! This BigBadToyStore Special Edition is only available from BBTS.com! Transformers G1 Nemesis Prime stands 16 inches tall, includes over 30% die-cast metal detailing, 59 points of articulation, and features LED illuminated details, a variety of accessories, and incredibly detailed weathered paintwork!

Dirty secret: as much as we like Transformers that turn into recognizeable (and sometimes even working) objects, like the Device Label figures and the MicroChange side of G1... we have completely lost track of how many versions of the AU Infobar x Transformers figure there are. All we can say for sure of this particular example, thanks to TakaraTomy, is that it's the "Annin Version" and seems to have a Movie Optimus Prime-inspired deco. It'll be out in mid-December in Japan for 5400 Yen. Keep reading for photos!

TFW2005 user Kafuka Fuura has posted an image of a flier that was given away at Summer Wonder Festival 2017! Pioneer is offering a limited edition of their high-end SE-MX8-K headphones branded with Autobot or Decepticon insignia, as well as a small colored decoration on the band. Very tasteful! And very expensive: they're priced at 29,000 Yen, or around $262 as of today's exchange rate. Keep reading to see!

A Hasbro comic book event! A new era of peace is dawning as Earth formally joins the Cybertronian Council of Worlds. That is… until Baron Ironblood joins Destro, Storm Shadow and other nefarious villains in a terrorist attack on Iacon! As chaos takes hold on Cybertron, it will be left to Scarlett and the rest of G.I. Joe on Earth to discover the true purpose behind the attack before both worlds descend into all-out-war!

Artist and super fan, Marcelo Matere, sits down with Loot Crate to discuss his love and passion for Transformers. And how he got to where he is today. Watch the video with Marcelo who shares his insights in the interview after the jump.

Just up on their official page, Toys Alliance have posted a new image revealing their MAS-02 MEGATRON figure that will released as part of their Mega Action figure series. The image of the artists rendering shows the officially licensed non-transforming 18-inch figure design. This will be followed by the prototype figure that will be on display at the Animation Comic Game Hong Kong show on 7/28 – 8/1. Get a look at the MAS-02 Megatron concept image after the jump for the full look.

Even with all the flack over the "Transformers The Last Knight" box office sales. Fans buying power helped Hasbro beat Wall street's estimates with a lift from their related Hollywood properties making it to screens this summer. According to CNBC, the franchise brand, Transformers, along with Nerf toy sales aimed at this summer were their leaders in revenues. Unfortunately, Hasbro's overall sales were most modest in the last year and half, which took a bit of sheen off Hasbro's progress as an entertainment media company.

This fun little party bag filler is a brilliant surprise toy that can even be a party activity or fun game! there are Eight Balls in each purchase. Each Capsule comes with a Transformer Hero or Baddie that also doubles up as a bouncy ball!. Each Purchase comes with eight random bouncy ball mini figures. Eight colours and designs to collect. As each Bouncy ball head comes in its own sealed capsule we can't guarantee that you will not receive duplicates though we hand pick the bags so we do try to give you a varied pack as possible.

A Weibo leak yesterday clued us in to the existence of a second electronic device Transformer from Xiaomi, makers of the tablet Soundwave released at about this time last year. Today we have package images of the Optimus Prime device, revealing it to be not a tablet, but a functioning USB battery! The back of the package states it includes "2 3.6V 6500 mAh, non-replaceable, rechargeable Li-ion batteries", giving it a total capacity of 13,000 mAh. Quite decent, though we expect the price to be out of proportion for its capacity given that it also becomes a robot! Click through to see the new images.

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