Hasbro's Brian Goldner has been named 2008 MarketWatch CEO of the Year. In an extensive article reviewing his success in turning Hasbro into an "intellectual property powerhouse." Marketwatch gives us a clear overview of all the things he has archived since taking the reins as CEO. One of the more surprising bits of information is Hasbro actually sought to make the GI Joe movie first. It was through discussions with Lorenzo Di Bonaventura that the discussion opened for Transformers. Find out more about "Hasbro's chief transformer" at MarketWatch.com.