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SDCC 2012 - Hasbro Has No Plans for Transformers Prime Voyager Breakdown, Figure Is In 'No Man's Land' Cost Wise

By Jack Q on Friday, July 13, 2012

Hasbro has no plans right now to release their own version of Transformers Prime Voyager Breakdown, the company tells Tformers.com in an interview after the Hasbro Transformers Brand Panel.

The company knows that the mold is available, says Aaron Archer, the Vice President of Hasbro Design, but was "not made to the same standards."

He did not elaborate on this, but he claims that the figure is in "no man's land" cost-wise. This may it may be that converting the Arms Micron ports may be too costly for the company.

Mr. Archer continues that Hasbro has to consider many things, including the aforementioned cost issues and "what people want in the U.S. and global market."

Read all about what Hasbro revealed at SDCC 2012 in our Transformers Brand Panel report.

Get the scoop on all the Transformers updates as they happen right here at Tformers.com. The best resource for all your Transformers news and reviews every day.

Facebook Social Comments

last 10 shown - scroll to view more   TFormers Member Comments
3:55 pm

the kids of today and the future collectors of tomorrow! Don't frustrate them now! i'll need someone to sell my collection to in 40 years!!! 
3:41 pm

And remember that the kiddies are collectors too, and in fact DO want every figure in the assortment! 
3:35 pm

I don't pay attention to GI Joe  
3:17 pm

Think about how bad the JOE fans must be feeling right about now. 
2:08 pm

It would sell if they didn't clog so many damned Bumblebees on the shelves and put, say, Vehicons up  
formerly nortagem
6:18 am

I think you're right on both accounts. 
5:46 am

it is one of the top selling lines of all time 
Jason X
11:03 pm

Yeah, well awesome doesn't have an off season (this I know from years of personal experience) so they need to step it up! 
4:15 am

It is. 
2:28 am

imho, I also figured the same thing. Perhaps the marvel super heroes toys hasbro sells makes decent profits. 
»  Read ALL Forums Posts & Replies
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