Hasbro, Inc.'s investor relations webcast aired this morning and provided some information on Transformers: Prime.

THE SHOW
While not confirming anything like characters or voice actors, the presenters did unsurprisingly reveal that the show will air on the 3-6PM block on The Hub, which has been dubbed Kids Prime block.

Since this time block is when children are usually at home, and how the old cartoon blocks flourished (and, sadly, died), it makes the most sense that Hasbro Studios and Discovery Communications decided that Hasbro's trademark brands Transformers and G.I. Joe would be shown here.

The Kids Prime Block has been dubbed "When Kids and Tweens Come Together"

An exact time and premiere date have not been revealed. The Hub will debut on October 10, 2010.

There have been multiple reports that the Transformers: Prime theme music was showcased prior to the beginning of the webcast; however, we have been unable to find any evidence of this.

THE TOYLINE
It was also heavily suggested that the show will, again unsurprisingly, also have a toyline.

Aaron Archer stated during BotCon 2010 that there is only the toyline at that time, but Eric Seibenaler, at the same panel, remarked that he was excited about releasing the Optimus Prime toy for the Transformers: Prime toyline.

Visit Hasbro's investor relations site to view the full webcast, although we have to warn you there are some rather boring parts as well.

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