HASBRO RETURNS TO 2024 SAN DIEGO COMIC-CON INTERNATIONAL WITH UNFORGETTABLE PRODUCT SHOWCASES AND BRAND EXPERIENCES IN A NEW IMMERSIVE SPACE
Fan-Favorite Brands, Including TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, G.I. JOE and BEYBLADE, Join Premier Collaboration Brands of Star Wars™ and Marvel from the Walt Disney Company, to Be Featured with Signings, New Products, Experiences, Programming, Giveaways, and More at Hasbro Booth #3213
Convention Exclusives and Additional Limited Products Will be Available to Purchase at the Booth as Part of the Hasbro Pulse Toy Store
First-Ever Hasbro San Diego Comic-Con Fanstream Will Bring Fans Everywhere Front Row with Talent Interviews, Panel Recaps, Product Reveals, Franchise and Design Discussions, and More
PAWTUCKET, R.I. –– JULY 17, 2024 –– Hasbro, a leading toy and game company, announces an incredible lineup for this year’s San Diego Comic-Con International. Fan-favorite brands to appear include TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, G.I. JOE and Beyblade, as well as products based on premier collaboration brands, Star Wars™ and Marvel from The Walt Disney Company.
This year, the Hasbro booth design has been updated to better engage fans and create a more immersive space. The Hasbro Pulse Toy Store is back, and this year's design includes an impressive second story for live interviews. Designer Tom Whalen (@strongstuff) has tied the booth together by giving the Hasbro booth a fresh new appearance, with each brand rendered in his iconic style, representing our belief that at the heart of every brand is the HASBRO PULSE.
“We are thrilled to return to 2024 San Diego Comic-Con with an evolved booth design and even more exhilarating experiences for our fans,” said Tim Kilpin, President of Toys, Board Games, Licensing & Entertainment at Hasbro. “This year, we are particularly excited to celebrate our upcoming film, TRANSFORMERS ONE, and bring an immersive and interactive showcase that will truly spotlight the creativity and innovation behind our iconic brands. We can’t wait to reveal fan-favorite products from BEYBLADE, TRANSFORMERS, G.I JOE and more to create countless unforgettable memories alongside our dedicated fanbase.”
HASBRO BOOTH #3213
· Hasbro Pulse Booth - A physical manifestation of HasbroPulse.com, where the world’s biggest brands interact and play. This hub is a place for all levels of fandom where fans can visit, explore, experience, and engage with the hottest Hasbro products. Fan-favorite characters and gigantic photo opportunities come to life in an immersive space created with the best of all worlds, connected as one universe under the Hasbro banner. Arcade1Up will also showcase their Marvel vs Capcom 2 X-Men '97 Edition Deluxe Arcade Machine in the Hasbro booth and The Infinity Game Board in the Hasbro streaming studio. The board includes an ever-expanding library of games, including Hasbro games.
· Fans can stop by the booth to pick up unique Hasbro pins; two different pins are given out each day!
· Hasbro Pulse Toy Store – Physical product purchases return at Hasbro’s booth, offering the very best selection of toys and collectibles, including:
o Convention Exclusives - Attendees will have the opportunity to purchase the following Hasbro products: TRANSFORMERS LEGACY UNITED VOYAGER CLASS FRACTURED FRIENDSHIP 2-PACK, G.I. JOE CLASSIFIED SERIES #130, COBRA COMMANDER (ONCE A MAN), STAR WARS: THE BLACK SERIES DARTH MAUL & SITH SPEEDER figure and vehicle and MAGIC: THE GATHERING SECRET LAIR BURNING REVELATIONS.
o First To Market – Marvel’s MARVEL LEGENDS SERIES DEATH'S HEAD will make its debut at the Hasbro Pulse Toy Store.
■ Attendees can request a time slot to purchase Hasbro products at the Hasbro Booth (#3213) at the Hasbro Pulse Toy Store through the San Diego Comic-Con Exclusives Portal. Limited quantities will be available to order on HasbroPulse.com after the convention. While supplies last.
○ Select Hasbro Products: Purchase some of the hottest Hasbro products, including the TRANSFORMERS COLLABORATIVE TEENAGE MUTANT NINJA TURTLES X TRANSFORMERS PARTY WALLOP FIGURE, STAR WARS: THE BLACK SERIES SABINE ELECTRONIC HELMET, MAGIC: THE GATHERING SECRET LAIR: BURNING REVELATIONS, THE MAKING OF ORIGINAL DUNGEONS & DRAGONS: 1970-77 BOOK, and more.
· Hasbro Booth Experiential Area – The Hasbro booth will feature an experiential area that will include fan-engagement opportunities and fun activities featuring fan-favorite Hasbro brands. This includes demos from Robosen and up-close product opportunities with Beyblade (Sunday) and the TRANSFORMERS ONE Power Flip Optimus Prime (Sunday). In addition, fans can create their own custom G.I. JOE file card and get airbrush tattoos of Hasbro brand logos to showcase their fandom. Schedules will be published daily on Hasbro's San Diego Comic-Con monitor and on Hasbro Pulse socials (@HasbroPulse on Instagram, X, Facebook and YouTube).
· Hasbro Pulse Fanstreaming Studio – For the first time ever, Hasbro will be giving fans a front row seat to all the Hasbro SDCC action with exclusive video streaming from the booth. Hosted by Toy Hunter’s Jordan Hembrough, and available for fans 18+ on the Hasbro Pulse YouTube channel, studio content will feature interviews, panel recaps, product reveals, franchise and design discussions, and more. Fans can expect interviews and appearances by Arif S. Kinchen (Jazz) and Frank Todaro (Starscream), TRANSFORMERS G1 40th Anniversary Voice Actors; Robert Kirkman, comic book writer, screenwriter, producer and Chairman of Skybound Entertainment; Mark Rosewater, Head Designer for Magic: The Gathering; Sgt. Slaughter, G.I. JOE icon; and more.
HASBRO BRAND AND PARTNER PANELS
Attendees are invited to learn more about Hasbro’s TRANSFORMERS, G.I. JOE brands and MAGIC THE GATHERING’s Mark Rosewater and DUNGEONS & DRAGONS with premier collaboration brands, Star Wars and Marvel, through special panel experiences featuring new product reveals and major updates, along with other partner presentations.
Thursday, July 25
· PARAMOUNT PICTURES: TRANSFORMERS ONE: July 25 at 11:45AM – 12:45PM | Hall H - Paramount Animation & HASBRO Entertainment bring a panel discussion and exclusive footage presentation to fans with talent Chris Hemsworth, Brian Tyree Henry, Keegan-Michael Key, along with the Director, Academy Award® winner Josh Cooley, and producer Lorenzo di Bonaventura.
· Hasbro G.I. JOE Brand Panel: Thursday, July 25 at 5:00PM - 6:00PM | Room: 25ABC - Join the G.I. JOE development team for a LIVE launch of the new Classified Series HasLab! This behind-the-scenes look will also feature additional new product news, including never-before-heard stories, digital character renders, in-hand figure prototypes, pre-order launches, and maybe even a special guest.
Friday, July 26
· Marvel Legends Panel with Hasbro: Friday, July 26, 12:30PM - 1:30PM | Room: 5AB - The Hasbro and Marvel product experts will discuss exciting news about Hasbro’s ever-popular Marvel Legends product line! Attendees will also get a sneak peek of upcoming, never-before-seen items, followed by a Q&A for your burning Marvel Legends questions.
· Hasbro Star Wars Panel: Friday, July 26, 2:00PM - 3:00PM | Room: 7AB - Join members of the Hasbro Marketing & Design teams as they discuss the popular Hasbro Star Wars line, including the Black Series and The Vintage Collection. Attendees will get an in-depth look at Hasbro’s latest action figure offerings from throughout the saga. Word on the Holonet is there may also be a few surprises. May the Force be with you!
· Hasbro TRANSFORMERS Panel: Friday, July 26, 6:00PM - 7:00PM | Room: 25ABC - Join the Hasbro TRANSFORMERS Toy Development team as they take you behind the scenes to unveil the latest character figures from across the iconic brand. Plus, time permitting, there will also be a Q&A session filled with trivia and more!
· Mighty Morphin Power Rangers: Across the Morphin Grid: Friday, July 26, 5:30 PM - 6:30 PM| Room 5AB - After 8 years and over 120 issues, BOOM! Studios’ Power Rangers universe is coming to an end… but not without a few final surprises! Join Melissa Flores, writer of the climactic “Darkest Hour” event, alongside the iconic Ryan Parrott, the original Pink Ranger, Amy Jo Johnson, and the original Black Ranger, Walter Jones, for a behind-the-scenes peek at the final issues of Mighty Morphin Power Rangers… and an exclusive look ahead at what’s next. Moderated by Matt Hotson (Mighty Morphin Power Rangers: The Return).
· TRANSFORMERS & G.I. JOE The Energon Universe is HERE: Friday, July 26, 4:30PM – 5:30PM | Room 5AB - WELCOME TO THE HOTTEST COMICS IN THE WORLD! TRANSFORMERS, G.I. JOE, and Void Rivals from Skybound have taken over the comic book world and we’ve got the top secret reveals you can’t miss. Superstars Robert Kirkman (Void Rivals), Daniel Warren Johnson (TRANSFORMERS), Joshua Williamson (Duke, Cobra Commander), Tom Reilly (Duke), and Sean Mackiewicz (SVP/Publisher, Skybound) deliver the panel that will have everyone talking!
Saturday, July 27
· Celebrating 50 Years of Dungeons & Dragons: Saturday, July 27 at 10:00AM - 11:00AM | Room: 6DE - Dungeons & Dragons is celebrating 50 years! From countless hours of adventures and storytelling, new editions and book releases, to the rising tabletop entertainment and pop culture takeover. Come listen to industry experts as they share how Dungeons & Dragons has taken its place on top of the pop culture dungeon
· Magic: The Gathering Panel, Blogatog Live: Saturday 6:30 pm -7:30 pm | Room 24ABC
Magic head designer Mark Rosewater presents this one-man program in which he re-creates his daily blog, answering the audience's questions about the making of the popular trading card game and revealing new, never-before-seen cards, mechanics, and more!
Sunday, July 28
· Dungeons & Dragons: The Twenty-Sided Tavern Panel: Sunday at 11:00AM | Room: 32AB
Taliesin Jaffe (Critical Role) moderates a panel about the hit off-Broadway theatrical experience Dungeons & Dragons The Twenty-Sided Tavern which includes co-creators David Carpenter (producer, Puffs) and Sarah Davis Reynolds (game designer, Dungeons & Dragons The Twenty- Sided Tavern), Set/Costume/Prop Designer KC McGeorge (Dimension 20) and other special guests. The panel will discuss the creation of the show from idea to page to stage and include a Q&A session with the audience.
BLADES OF GLORY: BEYBLADE X COMIC-CON SHOWDOWN 2024 POP-UP EVENT
Bards and Cards will host a special BEYBLADE X event at Bards & Cards, located at in the heart of Downtown San Diego at 936 5th Ave, on Saturday, July 27, for one of three thrilling 8-person tournaments at 3pm, 5pm, and 7pm (for ages 13+). Attendees can look forward to an action-packed experience battling it out with an array of BEYBLADE X products. Attendance is free and open to the public. Follow @bardsandcards and visit hbardsandcards.com for more event info and how you can sign up to participate in the tournaments.
SUPER7’S DUNGEONS & DRAGONS 50TH ANNIVERSARY POP-UP EVENT
Join Super7 for a special pop-up event to commemorate the 50th anniversary of Dungeons & Dragons at the Super7 San Diego Store, located at 701 8th Avenue, during San Diego Comic-Con 2024 for an immersive experience that no D&D fan will want to miss. A specially designed space brings the iconic fantasy universe to life that features exclusive Super7 x Dungeons & Dragons toys, apparel & accessories, and more. For more information, follow Super7 (@super7) and Dungeons & Dragons (@dndwizards) on social media.
About Hasbro
Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers play experiences for fans of all ages around the world, through toys, games, licensed consumer products, digital games and services, location-based entertainment, film, TV, and more. With a portfolio of over 1,800 iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands, Hasbro brings fans together wherever they are, from tabletop to screen.
Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit corporate.hasbro.com or @Hasbro on LinkedIn.
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
| Series: | Conventions Center |
| Category: | Events |
| Author: | BaCon |
| Date: | July 17, 2024 |
This tf-one Megatron looks ridiculous. I just noticed that at my local Walmart, they've recently shrunk the tf shelf space by half, quite alarming, and it makes me wonder if figures like this are the reason why.
Ledblimp, this is why I no longer hope to find anything in the wild. The only way I got Breakdown is from bbts back when it was released.
I love how hasbro completely skipped over G1 Breakdown and is giving us G2 Breakdown. Of course I am being facetious. Has anyone actually been able to find this figure for retail price or even found him at a physical store?
I seriously think Hasbro deserves a class action lawsuit for how they treat their customers.
Ruckus and Bludgeon are up for pre-order on Amazon.
Both Crossover Kup as Triple T and the Knight Rider items are pretty cool. Though I will most likely pass on those due to other Transformers items I'm interested in.
I will say, that I will most likely get that Wal-mart Exclusive G1 Optimus Prime toy in Cartoon Colours(If I ever see it in person that is), though I wish it also at least came with the Matrix. Wouldn't mind the Energon Axe as well, but the Matrix at least.
From what I can tell, the trailer looks like it's a recast of the original trailer, since I think I see the Black Launcher for Roller. Kind of seems a bit weird that they took the time to recast this trailer, instead of using the Missing Link trailer, only to save money. Unless Hasbro and/or Takara already paid to get it the original trailer recast(Since the recent casting was bad back around or before the time Dark Of The Moon came out), and at the time this recasting happened, they hadn't thought about Missing Link yet.
Btw, Empress Megatron, ha, ha, ha. Very funny. I was thinking Erckle Megatron though. Accidentally blasts a whole in his base. "Did I do that?"
One of the most entertaining things about tformers, reading Joe V.'s take on things. I was hoping this Kitt could he a Tailgate/Windcharger, but I think it's too big. I do, however, like your take for a certain omnibot.
Optimus, Jetfire AND the triplets? That's an odd three pack. Or is it a five pack?
Words cannot describe the mild annoyance of having purchased those damn Reactivate two packs only to find out they will indeed be releasing them without the stupid asymmetrical paintwork. While I didn't pay full price for them, it's really obnoxious. I couldn't care less about Bumblebee and Soundwave and Prime I don't think I have any issues with but Starscream looked really bad. That would be the only one I would consider getting in a clean paint scheme but only when it goes on sale as I don't expect these to sell well as there's probably more people angrier than I am about this due to them having paid full price. So expect them to shelfwarm just as much as the two packs did on digital shelves.
I have that concept art rumble and well, it's not good. I liked Ravage though. But now here's Frenzy. I'll get it at some point. It's not that bad all things considered, it's just not good.
Core BB Starscream though looks amazing. I hope they continue with core figures going on as I'd want all the redecos. Maybe as multipacks? Two as a deluxe with a few extras. Three as a voyager with a bunch of extras. It would be a good way to get some extra weapons out there without making full on weapons packs. I could go for some weapons packs if they made them kinda like the weapons from the Omnicons and Terrorcons from Energon.
Are we sure that's Megatron and not Megaempress? Because that Megatron has legs for days. Looking like a fusion between Megatron and Tsareena from Pokemon. But that tank mode is amazing looking.
WFC/FoC Ratchet looks incredible. Yes please. Even the weapon arm integration looks really good this time on this one.
Kup looks like one of the cleanest GI Joe Transformers yet. Shame they didn't try to do something with those tread pieces on the back. LIke turn them into a flight pack or something. Can't wait to get that on sale like the rest of them. Maybe if there was an option to not have the figures with them more people would buy them at full price. I loveD GI Joes. As in past tense. I'm not into them anymore. So this is just a Transformer for me and I don't want to pay for the two figures with it. Even for Baroness, Zartan and Sgt. Slaughter. I'm kinda glad that they're waiting on doing Optimus because they're getting better at this. Shame about Megatron though. Just needed a little more design knowledge to shrink that backpack down a bit more. Should've handed the design process to Takara.
Already spoke about the Legacy figures and Dinoking. New to the list is that rumored repack of Origins Bumblebee though. Is it weird that I still want to see that mold retooled into Cosmos if only to be used for a new Pathfinder that looks more like her original look. It should still be different enough from the original design to keep Bandai lawyers away. She'd go great with Crasher at that point.
So uh that Kitt. I know it's a new mold but I can't help but think I've seen it somewhere before. I mean sure it looks like Prowl but damn does that thing look almost exactly like Universe 2.0 Prowl twisted at the waist to be more specific. Maybe this will be the basis for that rumored SS86 Prowl? But at the same time, the lower legs look almost exactly like Siege Sideswipe's. It's like it took the top from Prowl and the bottom from Sideswipe. Kind like this idea I've had in my head for a while now. Where similarly sized figures use the same inner framework and then change out things needed to make the different alt modes (Prowl, Jazz, Skids and Hound or Sideswipe and Mirage or Wheeljack, Tracks and Sunstreaker for instance as they all pretty much transform the same way). That way you can mix and match certain aspects to make new figures. This combination in particular was what I was thinking for a new Overdrive. Prowl top with Sideswipe bottom. But then again, most of us thought Autobot JP-93 was going to be the base for Skids and that didn't happen. So maybe this is just a one off design and won't be used in the mainline despite what it looks like. I mean, Code Red was its own design too despite people swearing that it was a Siege Ironhide retool. I didn't see it but others wouldn't shut up about it pointing out details that 100% confirmed that it wasn't Siege Ironhide saying that it was.
22 hours ago, psxndc said:Sorry, I’m new and dumb. Who’s the other bot in this pic:
No worries! That is Orion Pax from the Transformers Legacy Evolution Humble Origins 2-Pack. ?
Sorry, I’m new and dumb. Who’s the other bot in this pic:
Sold. Done, they fixed everything wrong with the original mold!
It keeps the best, and fixes the rest! (I would love it if it had the ax, but I can always use my other axes)
So that's what they were hinting at in one of those fanstreams. The larger Orion Pax was going to be a retool of SS GE WFC Optimus. I guess that makes more sense than a new mold. It looks decent enough in any event. I just thing that mold is super overrated. It's objectively worse than the deluxe from way back when in every way other than shear bulk.
And I guess THAT'S the absolute last use of that Siege Megatron base mold. I mean, it has to be right? Takara has their clean Earthrise release and now Hasbro has their gladiator Megatron. At least it's the miner retool which is closer to the Siege base mold as that's so much better than the Earthrise retool Takara used. Still don't know how they messed up a great figure and turned it to shit like they did for the Earthrise retool. That takes some skill to do but they did it again for the Crankcase retool from Skids. Skids is great, Crankcase is horrible.
The new parts look good. Pax has some crazy stuff going on in the rear of the vehicle now. That's a lot of new parts. The other new parts look good too. Still a shame it's the voyager WFC mold. Megatron has a new sword and a new hammer top for his pickaxe. Shame there's no spike ball to pretend to be his flail. Then we'd have to give Pax an axe...like maybe the one from the recent deluxe Pax. And like all third party upgrades have shown, trying to turn that GE arm cannon into an actual gun looks goofy as hell. But it's nice they tried.
I drilled 5mm holes in the circles in the bottom of the feet of V WFC Prime. Then I gave him the gun from FoC Prime. Two actually and the sword from Magnus as I have a ton of extra of these. The guns look pretty good in vehicle mode. Not as good as they did on FoC Prime but still good. They can still be held by the correct peg for robot mode too as the V WFC Prime's hands aren't too big to fit.
I was going to say something about the price but then I seen how much is added to Pax. But then I remembered that that Megatron mold has been used like 1348957283645234 times now and should cost about the same as a core class to use at this point which should've dropped the price a bit instead of it being raised from the price of two voyagers. I also wish Hasbro gave the Transformers brand those discounted price troopbuilder sets instead of releasing them at standard retail. SS Scorponok, SS Sweeps, SS Freezer, SS GE Decepticon Soldier even then -izers, Junkions and Infernacians? and so on. Give people a reason to get multiples right off the bat instead of waiting for them to drop to discount. I mean, without putting them in a four pack like they did with the Buzzworthy troopbuilder set. I didn't want multiples of that particular Seeker but the other three were great to get multiples of. I would rather have seen the Seekers in their own set with three or four different color versions in the box made from all four wing variants. This way the Dirge and Thrust molds can finally get some love as it's Ramjet that gets all the redecos. A discounted Insecticon clone set would be great too. Maybe as Salvo, Shothole and Zaptrap instead of straight reissues of Kickback, Shrapnel and Bombshell.
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