Hasbro is sharing a friendly reminder to tune in for the epic season 1 finale of TRANSFORMERS: CYBERWORLD, premiering Saturday, July 11 on the official Transformers YouTube Channel. In the days following, the new TRANSFORMERS: CYBERWORLD Energon Surge toy line will launch on July 15 at mass retailers.

While fans eagerly wait for Season 2 premiering in August 2026, kids and the kids at heart can pick up a variety of new products at participating retailers such as BUMBLEBEE POWER SPARK, SOUNDWAVE DEEP SEA EXPLORER, CYBER CHANGERS and more. 

TUNE-IN ALERT * TUNE-IN ALERT * TUNE-IN ALERT  

TRANSFORMERS: CYBERWORLD SEASON 1 FINALE PREMIERES JULY 11

Watch the Must-See Season Finale on the Official TRANSFORMERS YouTube Channel 

PAWTUCKET, R.I. –– JULY 9, 2026 –– Hasbro, a leading games, IP and toy company, invites fans to tune in for the epic Season 1 finale of TRANSFORMERS: CYBERWORLD, the CG-animated digital series that brings Autobots and Decepticons into a mysterious, high-stakes virtual realm filled with game-like challenges, shifting alliances and powerful upgrades. The finale premieres Saturday, July 11 on the official Transformers YouTube Channel, just days before the launch of the new TRANSFORMERS: CYBERWORLD Energon Surge toy line at mass retailers on July 15.

“TRANSFORMERS: CYBERWORLD combines action-packed storytelling with the imaginative play that has defined the brand for generations,” said Alyse D’Antuono, Vice President, Global Brand Strategy, Action Brands at Hasbro. “As fans tune in for the Season 1 finale, they'll see the first hints of Energon Surge woven into the story – and soon be able to bring the adventure home with the new TRANSFORMERS: CYBERWORLD Energon Surge toy line, inspired by the characters, action and power-ups featured in the series.”

    What: TRANSFORMERS: CYBERWORLD Season 1 Finale
    When: Saturday, July 11 at 9AM EST/2PM UK
    Where: Official Transformers YouTube Channel  

    
Season 1 Finale Synopsis: Dramatic revelations have left Optimus Prime's team fractured, and emotions are running high. Now travelling alone, he finds himself in a deadly face-off with the fearsome Dragon-bot, Galvatron - even more powerful than when they last met!

The evil Decepticon's plans seem set to destroy the entirety of CYBERWORLD for his selfish gain. With a threat so great to all inhabitants - could it be enough to unite Optimus with his old allies for one last ditch effort to save the world?

In TRANSFORMERS: CYBERWORLD, Optimus Prime, Bumblebee, Elita-1, Megatron, Grimlock and more are hurled into the hostile and unknown landscapes of CYBERWORLD. Stranded, disoriented and with no memory of how they got there, they must face a gauntlet of extreme, game-like challenges designed to test their strength, skill and alliances as they are pushed to their limits.

While fans eagerly wait for Season 2 premiering in August 2026, they can continue the adventure beyond the screen with the TRANSFORMERS: CYBERWORLD Energon Surge toy line available at mass retailers on July 15, bringing the energy, action and characters of the show into play. Kids and the kids at heart can pick up a variety of new products at participating retailers such as BUMBLEBEE POWER SPARK, SOUNDWAVE DEEP SEA EXPLORER, CYBER CHANGERS and more.  

About Transformers 

The Transformers brand is a global powerhouse franchise with millions of fans around the world. Since 1984, the battle between the Autobots and Decepticons has come to life in movies, TV shows, comic books, innovative toys, and digital media, bringing incredible "MORE THAN MEETS THE EYE" experiences to fans of all ages. The brand's enduring connection is made possible by its rich storytelling and characters: the heroic Autobots who seek to protect all life, and the evil Decepticons who seek to conquer the universe. The Transformers brand is a Hasbro franchise. 

About Hasbro 

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With 165 years of expertise, Hasbro delivers groundbreaking play experiences and reaches more than 1 billion fans annually around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.   

Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including Magic: The Gathering, Dungeons & Dragons, Monopoly, Hasbro Games, Nerf, Transformers, Play-Doh and Peppa Pig, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.  

For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2026 JUST Capital Industry Leader, a Brand that Matters by Fast Company, and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50 for fourteen consecutive years. For more information, visit https://corporate.hasbro.com or follow Hasbro on LinkedIn.    

TRANSFORMERS CYBERWORLD ENERGON SURGE BUMBLEBEE POWER SPARK
(HASBRO | Ages 8 & up | Approx. Retail Price: $54.99 | Available Summer 2026 at participating retailers)
Power kids' imaginations with the TRANSFORMERS CYBERWORLD Energon Surge Bumblebee Power Spark toy! This giant 11-inch robot action figure changes to a car toy in 4 quick, simple steps. Bumblebee's chest lights up with "Energon Surge" power; place included glow-in-the-dark mask or other Energon Surge figures and accessories (sold separately, subject to availability) inside to reveal glow-in-the-dark details. Press the button to hear exciting sounds and phrases and hold the button down to "overload" Bumblebee with Energon power and activate villain sound effects. Kids can lean into Bumblebee's dark alter ego by turning his head to reveal a villainous expression. Interactive TRANSFORMERS Bumblebee figure comes with accessories that attach in both modes and can be combined into a bee drone. Requires 3x A76/LR44 batteries. Look for more TRANSFORMERS CYBERWORLD featuring favorite characters like Optimus Prime, Megatron, and more (each sold separately, subject to availability).

TRANSFORMERS CYBERWORLD ENERGON SURGE AUTOBOT HOUND ULTIMATE CYBER CHANGERS
(HASBRO | Ages 6 & up | Approx. Retail Price: $21.99 | Available Summer 2026 at participating retailers)
Power kids imaginations with the CYBERWORLD Energon Surge Autobot Hound Ultimate Cyber Changers figure! This feature-packed, 6.5-inch TRANSFORMERS action figure offers lots of ways to play. Pop open the figure's chest to reveal awesome hidden Energon details and imagine cool power-ups. Change between robot toy and truck toy in 2 simple steps and attach the included translucent Energon armor accessories in both modes. These Cyber Changers figures (sold separately, subject to availability) can clip on and ride in truck mode. Armor pieces have glow-in-the-dark details and can combine into a crystal that kids can "power up" with the Energon Surge Bumblebee Power Spark toy (sold separately, subject to availability). Look for more CYBERWORLD toys to build out their world with favorite characters like Optimus Prime, Megatron, and more. Great stocking stuffers, Easter basket fillers, or birthday gifts for boys and girls 6 and up.

TRANSFORMERS CYBERWORLD ENERGON SURGE SOUNDWAVE DEEP SEA EXPLORER
(HASBRO | Ages 6 & up | Approx. Retail Price: $32.99 | Available Summer 2026 at participating retailers)
Power kids imaginations with the CYBERWORLD Energon Surge Soundwave Deep Sea Explorer figure! This feature-packed, 9-inch TRANSFORMERS action figure offers lots of ways to play. Change between robot toy and sea monster submarine toy in 3 simple steps. Capture Cyber Changers figures (sold separately, subject to availability) using the bendy tentacles, tentacle grabber claw, or the sea monster sub's chomping jaws. Soundwave comes with a glow-in-the-dark mask that kids can "power up" with the Energon Surge Bumblebee Power Spark toy (sold separately, subject to availability). Look for more CYBERWORLD toys to build out their world with favorite characters like Optimus Prime, Megatron, Shockwave, and more.

TRANSFORMERS CYBERWORLD ENERGON SURGE CYBER CHANGERS ASSORTMENT
(HASBRO | Ages 6 & up | Approx. Retail Price: $10.99 | Available Summer 2026 at participating retailers)

Power kids' imaginations with the Energon Surge Cyber Changers figures! These 4-inch toys change from robot to alt mode that are simple enough for kids ages 6 and up. CYBERWORLD Energon Surge figures have translucent and glow-in-the-dark details that get "powered up" by the Energon Surge Bumblebee Power Spark toy (sold separately, subject to availability). Look for more CYBERWORLD toys to build out their world. Great stocking stuffers, Easter basket fillers, or small gifts for boys and girls.
This assortment includes the following products (each sold separately subject to availability):
    • Optimus Prime – changes from robot mode to truck mode in 4 steps
    • Megatron - changes from robot mode to robo-bull mode in 3
    • Cheetor – changes from robot mode to snow leopard mode in 3 steps

TRANSFORMERS CYBERWORLD ENERGON SURGE OPTIMUS PRIME ARMORED CYBER CHANGERS ASSORTMENT
(HASBRO | Ages 6 & up | Approx. Retail Price: $16.99 | Available Summer 2026 at participating retailers)

Power kids' imaginations with the Energon Surge Armored Cyber Changers figures! These 4-inch toys change from robot to at mode in just 2 steps and comes with awesome translucent Energon armor pieces. Attach the armor in either mode, or combine the armor pieces to create an Energon crystal. CYBERWORLD Energon Surge figures and accessories have translucent and glow-in-the-dark details that get "powered up" by the Energon Surge Bumblebee Power Spark toy (sold separately, subject to availability). Look for more CYBERWORLD toys to build out their world. Great stocking stuffers, Easter basket fillers, or birthday gifts for boys and girls 6 and up. This assortment includes Optimus Prime and Megatron (each sold separately subject to availability).