Branding Expo 2022 - Hasbro Announces New Transformers Cribstar Pajamas

Baby and Kids Collections from Cribstar

September 20, 2022 --Timed to Brand Licensing Europe 2022, Hasbro, a global play and entertainment company, and Cribstar announce new baby and kids collections themed to Hasbro’s iconic family brands launching Fall 2022. Following the success of Cribstar’s first collection launch of Peppa Pig personalisation sets, a brand new line of Peppa Pig ribbed sets will be available in September. New to Cribstar’s roster are Transformers launching end of August and Power Rangers launching in September.

The Transformers range will launch with their best-selling ribbed set alongside 3 motif sweatshirts for a mix and match look. The Transformers range has been created using the iconic logo and shield keeping to a minimalistic and unisex style.

In line with the 30th anniversary for Power Rangers in 2013 Cribstar will launch a 3 sku jumper collection launching in September will feature the well-known superheroes.

"We are excited to continue our partnership with Cribstar to create adorable pieces for little ones themed to their favorite Transformers, Peppa Pig and Power Rangers characters,” said Marianne James, Vice President EMEA & Asia Licensed Consumer Products, Hasbro. “With exciting new Peppa Pig content dropping through 2027 and the Transformers: EarthSpark and Power Rangers Dino Fury series premiering this Fall, we’re offering fun new ways for families to show off their fandom in the form of charming baby and kidswear.