The holidays are here on the Daily Prime with a look at the most coveted Transformers Xmas Ornament of all time. I am not entirely sure why the 2014 Hallmark Keepsake Generation 1 Optimus Prime Ornament (top) is such hot collectible selling for about $100-200 USD depending on condition. If I had to guess, and why I like it so much, is because it is a faithful rendering of the original G1 Optimus Prime box art pose. Shown here with a collection of other ornamental Optimus Prime figures makes for a festive gathering filled with Energon and good cheer. May your holidays be Just Prime!