ALL Series    Shop

Hasbro and Amazon Announce TOYLAND with FREE Family Holiday Pop-Up Event in NYC

HASBRO BRINGS ITS OFFICIAL AMAZON TOYLAND STORE TO LIFE WITH FREE FAMILY HOLIDAY POP-UP EVENT IN NEW YORK CITY FROM DECEMBER 8-10

Families Can Expect a Stunning Toy Showcase Featuring Hasbro’s Fan-Favorite Brands, TRANSFORMERS, PEPPA PIG, PLAY-DOH, NERF, FURBY, TWISTER, PJ MASKS and BABY ALIVE, Along with Premier Collaboration Brands STAR WARS and MARVEL from The Walt Disney Company, Plus Many More; with Holiday-Themed Experiences Like a Santa Claus Photo Opp and Letter Writing Station, Hasbro Character Meet-and-Greets, Giveaways, And More!


Shop Hasbro Toyland Now on Amazon.com

NEW YORK –– NOVEMBER 29, 2023 –– Today, Hasbro, a leading toy and game company, in collaboration with Amazon announced a free pop-up event in New York City to help families kick-off the enchanting holiday celebrations alongside their favorite Hasbro brands and characters. Showcasing a diverse selection of Hasbro’s top holiday toys now available in Amazon’s store (Hasbro Toyland), the special event will feature fun-filled holiday-themed activities, photo opportunities, product displays and more. The three-day event will take place on Friday, December 8 through Sunday, December 10, from 11 a.m. – 3 p.m. in New York, NY, on the High Line (between 15th St. and 16th St.).

Shop Hasbro Toyland Now on Amazon.com

At Hasbro’s Holiday Pop-Up Event, parents and kids can look forward to the following FREE activities:

· Hasbro Product Showcase: Throughout the event will be dazzling toy displays of Hasbro’s hottest selections from TRANSFORMERS, PEPPA PIG, PLAY-DOH, NERF, FURBY and TWISTER, along with premier collaboration brands STAR WARS and MARVEL from The Walt Disney Company, plus many more beloved brands. For quick and convenient order access, shoppable QR codes will be placed throughout the venue so attendees can order items directly from Amazon’s store (amazon.com/hasbrotoyland). Prime members can enjoy fast, free delivery.

· Photo Opps with Santa Claus and Hasbro Characters: Bring home the memories right away by capturing a special photo with Santa Claus and Hasbro’s iconic characters from MY LITTLE PONY, PEPPA PIG and PJ MASKS that you can take home in a special acrylic photo frame (while supplies last).
· Santa Claus Letter Writing Station: A dedicated area will be on-site giving kids the opportunity to craft handwritten letters for Santa that they can personally send to the North Pole.

Giveaways & Snacks: In addition to kid-favorite giveaways like sticker sheets and coloring sheets, eventgoers can stop by the giveaway wheel to spin and receive surprise and delight items. The special holiday experience will also treat families to complimentary snacks and drinks (on a first come, first served basis, as supplies last).

Follow @Hasbro on Instagram, @Hasbro on Twitter and @Hasbro on Facebook for news and updates.

About Hasbro

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit corporate.hasbro.com.

© 2023 Hasbro, Inc. All Rights Reserved.

STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd. 

© 2023 MARVEL 

Data Center

Transformers Shops

Advertise Here on TFormers.com

Shop Online for Transformers Legacy

Transformers Shopping
Advertise on TFormers.com








This site uses cookies for site configuration, advertising, and analysis. By using this site you accept our policies - Read Full Site Policy OK
Sign Up For The TNI Newsletter And Have The News Delivered To You!


Forums Communities: Toy Fans - Marvel Fans - Transformers Fans

@ToyNewsI Socials: Facebook - Twitter - Instagram

@MarvelousNews Socials: Facebook - Twitter - Instagram

@Tformers Socials: Facebook - Twitter - Instagram

@JediInsider Socials: Facebook - Twitter - Instagram

Entertainment News International (ENI) is the #1 popular culture network for adult fans all around the world.
Get the scoop on all the popular comics, games, movies, toys, and more every day!

Contact and Support

Advertising | Submit News | Contact ENI | Privacy Policy

©Entertainment News International - All images, trademarks, logos, video, brands and images used on this website are registered trademarks of their respective companies and owners. All Rights Reserved. Data has been shared for news reporting purposes only. All content sourced by fans, online websites, and or other fan community sources. Entertainment News International is not responsible for reporting errors, inaccuracies, omissions, and or other liablities related to news shared here. We do our best to keep tabs on infringements. If some of your content was shared by accident. Contact us about any infringements right away - CLICK HERE