Transformers Daily News Source for Transformers 5, Titans Return, Robots in Disguise, Combiner Wars, Generations, Third Party, G1, Beast Wars, Reviews, Comics, Games & More Than Meets the Eye!
TFormers Transformers News and Reviews
facebook twitter Pinterest Tumblr Google+ youtube podcast rss
Transformers Movies
Transformers 2007 Amazing Transforming Press Kit - Throwback Thursday
BaCon - Thursday, March 16, 2017

With the new Transformers: The Last Knight coming our way. I thought it would be interesting to share something rare and likely unseen from the first Transformers (2007) movie where it all began, 10 years ago. Behold, one of the fanciest Transformers press-kits you may have ever seen. Those who attended the Toy Fair 2007 - special preview event, were given one of these press kits that actually transforms!

Yes, you heard that right. There is more than meets the eye to that exotic looking red box with the now familiar Autobot symbol reformatted in a dark gray metal insignia over the battle charred red that adorned most of the Transformers products packaging made for the 2007 film.

The fun begins with the top-half of the symbol that separates from the box to show what's inside. Hasbro didn't skimp on these kits as the flap is held in place with the gentle grip of magnet instead of cheap velcro, tape, or nothing. Under the flap is the iconic mechanized robot eye we all came to know and loathe or love, depending who you ask, with the popular slogan that we all know by heart from Generation 1.

The first thing you'll find is a somewhat puzzling sort of puzzle box in the box that fits snugly into the top. It pulls out to form a multi-sided folding box with the Transformers logo and symbols, but doesn't appear to have any further than than what you see. This is where the lower-half of the Autobot symbol comes into play with a lower section that tilts outwards to reveal a hidden compartment with a secret device inside. Why, its a transforming pen, of all things, that bears the classic G1 Transformers logo with Autobot and Decepticon symbols.

This is nifty enough, but this kit is more than a one trick robot with the back of the box offering even more surprises. The darker side, sports the movie style Decepticon symbol above the official 2007 movie slogan: "Their War. Our World." Just like the front, the symbol partially separates from the box with the flap revealing a mother lode of press release goodies. The inside of the flap includes a mounted data disk loaded with product images and previews. Below the flap is a handy slot packed with pre-printed copies of major announcements for everything from Hasbro's product launch info, to terminology guides, and licensing partner' press releases for the many products and games aligned with the movie release.

So there you have it. A blast from the past to remind us of how far we have come 10 years later. When the men were boys and the robots were packaged as awesome press kits. Interested in purchasing this relic from the past? Hit the Contact ENI link to drop me a line with a serious offer above a few hundred to get a reply.

TFormers Member Comments

NO COMMENTS YET - Start the Coversation by Posting Yours Now!

     (Membership Required)

More Transformers Movies News
We're capping this year's Toy Fair 2018 with the official images Transformers Studio Series Movie action figures shown at this years show. Get the full sized view of the stock product images for the Deluxes, Voyagers and Leader class figures in our handy to view gallery after the jump.
The Transformers: Bumblebee movie hits screens in 2018. To coincide with this milestone event, Generations is introducing an all new fan-focused offering to celebrate the Transformers movie universe: Studio Series. The Studio Series line will showcase iconic characters and scenes from all of the Transformers films. The Studio Series line features highly detailed, movie-accurate figures with intricate conversation designed to celebrate the iconic characters and moments from the movie universe.
Frequent Weibo source NOTRAB has been posting sets of photos of the Studio Series toys today. While we're given a few shots of Deluxes from waves 1 and 2 grouped together, which demonstrates how extra-tall Ratchet and Lockdown are for their price point, the main feature is devoted shoots featuring wave 1 Voyagers Starscream and Optimus Prime, plus wave 1 Leader Blackout, who easily stands out among the represented company in its impressive detail. We've mirrored the series of images for easy viewing, click through now to go have a look!
Amazon Japan has just posted preorders for the first batch of Studio Series movie toys. Comprising the same range of figures as our wave 1 across the Deluxe, Voyager and Leader price points, 8 of the figures are currently being offered. These each have a release date set as April 21st. This is more or less consistent with earlier leaked information we heard via Toys R Us computers that indicated Studio Series as having an April 20th street date. Just as it was with Toy fair and Wonderfest this year, the time difference between the US and Japan means these will still effectively launch the same day. Keep reading for the new stock images that came with the listings!
It's that time! The official Transformers Facebook page has posted the official promotional renders of Studio Series Leader Classes Blackout and Grimlock, Voyager Classes Optimus Prime, Brawl, Starscream, and Megatron, and Deluxes Stinger, Crowbar, Bumblebee, and Ratchet! Click through to see them all!

Toy Fair 2018 Transformers News!

Optimus Prime Issue 15
Generations IDW Comic Book
Generations Power of The Primes Legends Class Figure
Generations Power of The Primes Legends Class Figure
Transformers Vs. Visionaries #1
Generations IDW Comic Book
Lost Light Issue #12
Generations IDW Comic Book

Toy Fair 2018 - Official Images Studio Series Movie Transformers Figures #NYTF
Toy Fair 2018 - Official Images Studio Series Movie Transformers Figures #NYTF

Transformers: Lost Light #15 Comic Book Preview - SECRETS AND LIES!
Transformers: Lost Light #15 Comic Book Preview - SECRETS AND LIES!

The Devastation Of Online Transformers Video Game Offerings Explained
The Devastation Of Online Transformers Video Game Offerings Explained


Entertainment News International (ENI) is the popular culture network for fans all around the world. Get the scoop on all the popular comics, games, movies, toys, and more every day!
Action Figures
Star Wars
© 2018 Entertainment News International - All images, trademarks, logos, video, brands and images used on this website are registered trademarks of their respective companies and or owners. All Rights Reserved. Data has been shared for news reporting purposes only. All content sourced by fans, online websites, and or other fan community sources. Entertainment News International is not responsible for reporting errors, inaccuracies, omissions, and or other liablities related to news shared here. We do our best to keep tabs on infringements. If some of your content was shared by accident. To have it removed right away, please [ Contact Us ].