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Toy Fair 2009 Transformers Event Coverage

As always, TFormers and ENI are reporting live from Toy Fair 2009 in New York City. Join us as we uncover all the news and details from the Hasbro press event. We'll be reporting on all the announcements as well as showing the Transformers that were on display including new product from Animated and the Revenge of the Fallen Devastator action figure combiner team and more.
Revenge of the Fallen Keychains, Hints at Prime, Jetfire Combination?

"Arlin" of The Arker has posted several images of upcoming Transformers: Revenge of the Fallen key chains shown during Toy Fair 2009, and they provide what may be some interesting details. The images provide a colored view of Bumblebee and silhouette views of Optimus Prime, Starcream, and a "New Figure" (*ahem* Megatron *ahem*).

Official Shots of Revenge of the Fallen Sideways, Audi R8 Gets A Name!

We have just received new official images from the Transformers: Revenge of the Fallen toyline, which also reveals that the Audi R8 character will be named Sideways! Along with the official images of that figure, we also have images of figures we have already seen, although these seem to be the real deal, and not just Photoshopped versions of each. The pics include Deluxe Constructicon Rampage, Bumble Spud, Legends Optimus Prime and Bumblebee, Preview Wave Soundwave and Bumblebee, Fast Action Battlers Double Blade Optimus Prime, the Autobot seeker Breakaway, and the Bumblebee Voice Mixer.

Official Revenge of the Fallen Robot Heroes, Gravity Bots & More

We just received some official shots of the Transformers: Revenge of the Fallen figures, ranging from the following sublines: Gravity Bots, Power Bots, Robot Heroes, Robot Replicas, Role Play, Ultimate Bumblebee, Voyagers and Scouts classes, Battle Chargers, RPMs, R/C cars, and vehicle playset. Mass consume...now.


Revenge of the Fallen Tie-In Merchandise

We all learned that from Transformers (as well as many other film promotions) that the toys will not be the only things invading shelves when Transformers: Revenge of the Fallen hits theaters this June 24, 2009, as there will be an onslaught of desirable merchandise. For those guys hunting this valuable stuff, this is the gallery for you.


New Star Wars Transformers Figures Out In Summer

Our sister-site Jedi Insider has posted official images of new Star Wars Transformers figures coming out in June and July of this year. The figures include Kit Fisto/Jedi Starfighter (available June 09), Battle Droid/ATT (June 09), Magna Guard/Fighter (July 09), and Ahsoka Tano/Jedi Star Fighter (July 09). Please note that the deco on Kit Fisto will be different than from what is shown in these mock-ups. For the images, head over to JediInsider.com.


Live Shots Of Revenge of the Fallen Devastator, Skids & More

We just finished uploading some live shots of the Transformers: Revenge of the Fallen Devastator to the website for your mass consumption. Take a look at the vehicle-only figures of Rampage (wheel loader), Scavenger (steam shovel), Scrapper (bulldozer), Hightower (crane), Long Haul (dump truck), and Mix Master (cement mixer) that make up this two-foot monstrosity. We also have several shots of Leader class Optimus Prime, Skids (Chevrolet Beat), Mudflap (Chevrolet Trax), and many more.


Hasbro Transformers 2009 Press Preview Report

Just in from Toy Fair 2009 we have our Transformers 2009 Press Preview Report with Hasbro's Mike Falhberg, Brand Manager and Aaron Archer, Senior Design Manager. Our report is packed with all the details and information on the product announced for 2009. Get the scoop on what's coming from Transformers Animated, Universe 2.0, and the Transformers Revenge of the Fallen action figures line - including Devastator!!!


First Look at Transformers Revenge of the Fallen Action Figures

Just in from Toy Fair 2009 are the official first looks at the Transformers Revenge of the Fallen action figures line. We've all been biting nails every since we saw the teasers. Now, it's finally here. Everything you've been hoping for to see from the Devastator Team to Sideswipe and much, much, more.


Animated Arcee, Electrostatic Soundwave; S3 Hits TV In March

We have just received some official images of Transformers Animated Arcee and Electrostatic Soundwave with Ratbat figures here at Toy Fair 2009, and are offering them up for your consumption. Also, we have heard officially from Hasbro that the series will return to a television near you beginning in March. We still haven't heard anything about the show's fate after the third season, but we will definitely let you know if we hear something.


Revenge of the Fallen Devastator Team Pricing Details!

TFormers and ENI are reporting live from Toy Fair 2009. Just in from the Hasbro press event is news that the Hasbro Transformers display was a little light on products. We do have word that the Devastator action figure combiner team will be sold as a set of six robots for about $100 retail. Stay tuned for more news and images that we will be posting very soon.


Hasbro Celebrates 25 Years of Transformers Robots in Disguise

In honor of the 25th anniversary of the ROBOTS IN DISGUISE, Hasbro is “rolling out” dozens of TRANSFORMERS UNIVERSE toys that showcase the innovation and depth that have been synonymous with the toy line since its inception. Featuring numerous styles and varying levels of complexity, Hasbro’s 2009 TRANSFORMERS UNIVERSE toy line will appeal to a growing fan base that – after 25 years – spans multiple generations.


Autobots, Decepticons Storm Toy Aisles This Summer

Ahead of Toy Fair 2009 in New York City this weekend, Hasbro, Inc. has just put out a press release talking about what we should expect from the Transformers: Revenge of the Fallen toyline, including price points, and approximate release dates. What a lot of you guys were wondering is finally answered, too: Devastator is composed of six robots and will cost $100 USD. Take a look after the jump.
Reminder: We'll be covering all of the good stuff this weekend for you at Toy Fair and Hasbro Collector-Fan Media Day, so stay tuned!


Hasbro’s Toy Fair Offerings Showcase Transformers and Other Powerful Brands

This summer, the colossal battle between the AUTOBOTS and the DECEPTICONS continues when “ROBOTS IN DISGUISE” once again invade movie theaters around the world. The new DreamWorks Pictures and Paramount Pictures live-action movie TRANSFORMERS: REVENGE OF THE FALLEN debuts June 26, 2009 and continues the story from the 2007 worldwide blockbuster film that finds two warring factions of robots colliding in a major battle on planet Earth.

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